I’ve become a fan of booktour.com, both as a tool for author publicity and as a cool way for readers to hear about authors on tour in their area. My new favorite thing on the site is “following” authors that I’m interested in – and the possibilities for fans, colleagues and organizations to leverage booktour.com for content on their sites.

Here’s one of the things that caught my eye:

Click here for more tour dates

Putting an author’s tour schedule on your site. This is great for small presses and authors who don’t have the time or resources to update their information in multiple places – or who want an easy way to pass this on for use on affiliate, fan and other sites.

So if you haven’t checked out booktour – go over now. It’s easy, free, and puts authors names in front of readers – very likely new readers to many writers.